During my journey, I have worked with numerous interesting people in small, medium, and large corporations, allowing me to deeper understand companies’ needs, structure, communication, and processes. I discovered that they all share these common interests: growing revenue and profit, building visibility and relationships, and educating consumers and shoppers.
Please see below a more detailed picture of my experience:
Business models: direct sales, distribution models (internal and external)
Markets: CZ, SK, HU, PL, UA, CRO, SER, DE, AT, CH
Companies: corporate, SME (small and medium-sized enterprises), and family
Channels: mass market, traditional trade, drugstores, electronics, DIY, toys, cash & carry, discount, sub-D
Categories: cosmetics, personal care and beauty, electronics, alcoholic/non-alcoholic beverages, child care and toys, impulse products, private-label products
Category sorting: luxury, premium, mainstream, and no-name brands
Experience: trade / shopper marketing / consumer marketing, sales, pricing, finance, execution, category management, forecasting, store acquisition
Skills: helicopter view, detailed analyses, distributor tenders, contract/condition reviews and improvement
"While all the successful managers tried to be in the times when I worked with Aleš, S.M.A.R.T., Aleš was a long time ago - S.M.A.R.T.-E. (Self-reliant Maximalist with Ambition to create Rational Tactics with a sense of Economic impact on society).
I don't think anything has changed since that time…; o)"
Petr Foukal, Chairman of the Board at BeBridge Czech (ex-GM at Energizer the Czech Republic and Slovakia)
"I cooperated with Aleš at Plzensky Prazdroj for almost 5 years (his position: Senior KAM). He was one of the best in the Sales Department, an absolutely professional, very open, experienced trader always looking for a solution. At the human level, also an ideal team member."
Martin Grygarik, Sales director at Plzeňský Prazdroj Slovakia (Asahi Breweries, Ltd)
"Ales is a strong professional with a deep understanding of both modern trade and distributors' business models. He can work under the pressure, keep the focus on the most important things and deliver against expectations. I always appreciated Ales’ positive attitude and readiness to adapt quickly to changing environment."
Dmytro Badyvskyy, General Manager https://www.linkedin.com/in/dmytro-badyvskyy-1412552/
"I have recruited Ales to Duracell for the very demanding job and it was a jackpot. He delivered great results during his assignment in Czech and Slovakia. His commitment, as well as great sales and trade management skills, were rewarded with a promotion to the new role of CE Trade Marketing Manager, where he delivered great results via perfect initiative management, new product launches and managing his direct report.
It was a pleasure to see Ales constantly developing his skills. I am looking forward to working with him in the future again."
Wojciech Kopciewski, ex Sales Director Central Europe South & Ukraine at Duracell (Berkshire Hathaway Inc.)
"During the time that Ales worked in Duracell Team, I had a chance to get to know him as a very engaged individual, with openness to work on different projects requiring knowledge of sales, trade marketing and distributor operations. During that time Ales worked with Team Distributors from a number of countries within the Central Europe region that he has not had much experience with beforehand. That was however never a problem for Ales, as he was always very flexible and open to new experiences. Even in tough situations, Ales keeps a positive attitude, which helps him focus on the agreed list of objectives to be delivered."
Mariusz Surmacz, General Manager Australia, New Zealand and South East Asia at Duracell (Berkshire Hathaway Inc.)